The Course Workflow

We've tried to make the process of creating a course as simple as possible. Your main point of contact throughout the process will be your editor, who is there to help at every step.

Once you're ready to get started creating a course your editor will invite you to a new project in Basecamp and help you get set up.

Below are the six steps of the course production workflow, it's extremely important that you receive direct approval from your editor before moving on to the next step in the workflow:

  1. Course Idea
  2. Course Plan
  3. Test Video
  4. Production
  5. Revisions
  6. Publication

Course Idea

This is the very first stage in course production; it all starts with an idea. Often an idea for a course will be formed in discussions with your editor in which you're aiming to find the right angle to take on the topic, overall direction for the course, and plan for any other key components, like exercises or course projects.

When you've settled on a good idea simply send it through to your editor including the title, description, and the intended audience. Only once your editor approves your idea should you begin writing a full course plan.

Course Plan

The next step is to share your course plan with your editor. You'll need to decide how your course breaks down into different lessons, how these should be structured, and what each should cover. Our page on structuring your course is helpful here. Once your editor has read the plan you can discuss any changes and work on perfecting the content for the course. Only once your editor has approved your course plan should you record a test video.

Read Our Guidelines

All courses are not created equal, we want to be publishing educational course content that is easy to follow, engaging, and exciting.

If you are creating screencasting courses be sure to read our screencasting guide or if you are recording on-camera video read the on-camera guide. It's incredibly important to follow the guide carefully, as it can make or break your course.

Images and final effects should be tasteful, avoiding any material that could be potentially offensive. You should avoid self promotion. And be sure to read our requirements surrounding the use of third party content.

Test Video

Before you can get started on a course we'll likely ask that you record a brief, one or two minute test video prior to approving the production of the course. This test video will include you introducing the course and testing any screencasting or on-camera video techniques you'll use during the course.

The test video is simply for the editor to get to know your screencasting style, technical specs, and provide useful feedback as you get started. Only once your editor has directly approved your test video should you move on to the production stage.

Once you’ve passed this test video stage, we’re committed to following through with the course and paying you the agreed fee if everything is delivered as expected. If your editor feels unable to continue past this stage due to problems with the test video, or course plan, then we’d ask you not to continue work on the course at this point.


Once your course plan and test video have both been approved your editor will let you know you can begin creating the course! Go ahead and create your course, asking any questions you have along the way. You can refer back to the screencasting guide and/or on-camera guide for information about audio, recording tips, editing advice, and lots more useful information.

When you're finished, you need to submit the completed course to your editor. You should:

  1. Write your course notes document. This is all the information that editors will need to publish your course. It should include the sections of the course, titles of each video, a brief intro/summary sentence for each video, and any links or assets you want attached to certain videos. 
  2. Save any downloadable zips you want members to have access to. This includes project or demo files that members will want to follow along with. Be sure to read up on our source file guidelines first.
  3. Do a final review of your entire course.
  4. Upload course notes, videos, and any other assets Dropbox, then share it with your editor.

We'll then get back to you with any feedback, or requests for changes and alterations.


Although we'll work with you along the way, occasionally there are problems in final course videos that your editor can not fix in post production. A few reasons your course might be returned with revision requests:  

  • Noisy or poor audio recording, beyond the scope of post production correction.
  • Poor video recording, video that includes black bars, or quality issues.
  • Incorrect or misrepresented content, should you provide any information that’s factually incorrect or contradicts previous material.
  • Failure to accurately cover the subject material. This frequently occurs when instructors fail to include a demonstration or walkthrough when it is required to teach our readers a procedure.
  • Misspellings or grammatical errors on multimedia. Always spellcheck!
  • Video recorded in the wrong format or at wrong resolution.

If your editor requests revisions, you will be given three to five business days to complete revisions, depending on the size of the request. If your are unable to complete the revisions as requested, the editor has the right to reassign the project as needed.


Once you've completed your course, all revisions have been made, and it's ready to go, your editor will let you know it's time to invoice for the course. Please read the section on Submitting Your Invoice for more information.